</noscript><div id="fusion-app"><div class="leaders-vision-page"><header class="leaders-vision-page__header"><div class="leaders-vision-masthead"><div class="leaders-vision-masthead__container"><a class="leaders-vision-masthead__main-logo" href="/" target="_self"><img alt="El Cronista" class="leaders-vision-masthead__logo" src="https://www.cronista.com/resizer/v2/PECHKKJAMRC4ZITLVODT6T6L7I.png?auth=ce6592542fdf06437bfa726e00d721ea4bce4c9cdef67fa117399cb02108df6a&quality=70&width=170" srcSet="https://www.cronista.com/resizer/v2/PECHKKJAMRC4ZITLVODT6T6L7I.png?auth=ce6592542fdf06437bfa726e00d721ea4bce4c9cdef67fa117399cb02108df6a&quality=70&width=170 170w, https://www.cronista.com/resizer/v2/PECHKKJAMRC4ZITLVODT6T6L7I.png?auth=ce6592542fdf06437bfa726e00d721ea4bce4c9cdef67fa117399cb02108df6a&quality=70&width=300 300w" sizes="(min-width: 1320px) 300px, 170px"/></a><h1 class="leaders-vision-masthead__secondary-text"><a class="link" href="/vision-de-los-lideres/" target="_self">Visión de los Líderes</a></h1></div></div><nav class="menu-mobile__menu-bottom"><input type="checkbox" id="menu-mobile-modal-toggle" class="menu-mobile__modal-checkbox" hidden=""/><button type="button" class="menu-mobile__menu-bottom__button" aria-label="Abrir menú lateral"><svg width="26px" height="20px" viewBox="0 0 26 20" id="Editable-line" version="1.1" xml:space="preserve" fill="#2b2b2b"><g id="SVGRepo_bgCarrier" stroke-width="0"></g><g id="SVGRepo_tracerCarrier" stroke-linecap="round" stroke-linejoin="round"></g><g id="SVGRepo_iconCarrier"><line fill="none" stroke="#2b2b2b" stroke-linecap="round" stroke-linejoin="round" stroke-miterlimit="10" stroke-width="2.56" x1="0" x2="26" y1="2" y2="2"></line><line fill="none" stroke="#2b2b2b" stroke-linecap="round" stroke-linejoin="round" stroke-miterlimit="10" stroke-width="2.56" x1="0" x2="26" y1="10" y2="10"></line><line fill="none" stroke="#2b2b2b" stroke-linecap="round" stroke-linejoin="round" stroke-miterlimit="10" stroke-width="2.56" x1="0" x2="26" y1="18" y2="18"></line></g></svg>Menú</button><a aria-label="Dolar" class="menu-mobile__menu-bottom__button" href="/MercadosOnline/dolar.html" target="_self"><img src="/pf/resources/images/el-cronista/bottom-costs.webp?d=490" class="bottom-costs" alt="Ver información de costos y precios"/>Dolar</a><a aria-label="Inicio" class="menu-mobile__menu-bottom__button" href="/" target="_self"><img src="/pf/resources/images/el-cronista/bottom-logo-mobile.webp?d=490" class="bottom-logo-ec-mobile" alt="Ir al inicio - El Cronista"/>Inicio</a><a aria-label="Alertas" class="menu-mobile__menu-bottom__button" href="/ingresa/?returnTo=%2Fvision-de-los-lideres%2Fempresa%2Fmondelez-internacional%2F" target="_self"><img src="/pf/resources/images/el-cronista/bottom-bell.webp?d=490" class="bottom-bell" alt="Ver notificaciones y alertas"/>Alertas</a></nav><div class="menu-mobile__modal"><div class="menu-mobile__modal-search"><button class="menu-mobile__modal__search-btn" aria-label="Abrir menú de búsqueda"><svg class="search-icon" viewBox="0 0 512 512" version="1.1" x="0px" y="0px" width="11" height="11"><path d="M 96.5344 222.6702 C 96.5344 155.2961 151.5364 100.6809 219.3876 100.6809 C 287.2388 100.6809 342.2407 155.2961 342.2407 222.6702 C 342.2407 290.0444 287.2388 344.6597 219.3876 344.6597 C 151.5364 344.6597 96.5344 290.0444 96.5344 222.6702 L 96.5344 222.6702 Z" stroke="#ffffff" stroke-width="26" fill="none"></path><path d="M 312.4985 309.4185 L 416.5344 412.6809 " stroke="#ffffff" stroke-width="26" fill="none"></path></svg></button><input class="menu-mobile__modal-input" type="text" placeholder="Buscar" name="search" value=""/><button type="button" class="menu-mobile__modal__close-btn" aria-label="Cerrar modal"><svg class="close-icon" width="20" height="20" viewBox="0 0 18 18"><path stroke-width="0" fill="%2337ADA8" stroke="black" d="M14.53 4.53l-1.06-1.06L9 7.94 4.53 3.47 3.47 4.53 7.94 9l-4.47 4.47 1.06 1.06L9 10.06l4.47 4.47 1.06-1.06L10.06 9z"></path></svg></button></div><ul class="menu-mobile__modal-list-parent"><li class="menu-mobile__modal-list-item "><a class="link" href="/ultimas-noticias/" target="_self">Últimas noticias</a></li><li class="menu-mobile__modal-list-item "><a class="link" href="/MercadosOnline/dolar.html" target="_self">Dólar</a></li><li class="menu-mobile__modal-list-item menu-mobile__modal-list-item--accent"><details><summary class="menu-mobile__modal-list-title menu-mobile__modal-list-title--first"><a aria-label="Members" class="link" href="/members/" target="_self">Members</a></summary><ul class="menu-mobile__modal-list-child"><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href="/members/" target="_self">Notas Exclusivas</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href="/quien-es-quien/" target="_self">Quién es quién 2025</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href="/suscripciones/" target="_self">Suscribite</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href="https://elcronista.pressreader.com/el-cronista" rel="noopener noreferrer" target="_blank">Edición impresa / Revistas<span class="visually-hidden">abre en nueva pestaña</span></a></li><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href="/tema/el-cronista-on-air/" target="_self">On Air</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href="/financial-times/" target="_self">Financial Times</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href=" /landing-descarga-app/" target="_self">Descargá la APP</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Members" class="link" href="/foro/debates/" target="_self">Foro</a></li></ul></details></li><li class="menu-mobile__modal-list-item "><a class="link" href="/economia-politica/" target="_self">Economía y Política</a></li><li class="menu-mobile__modal-list-item "><a class="link" href="/finanzas-mercados/" target="_self">Finanzas y Mercados</a></li><li class="menu-mobile__modal-list-item "><details><summary class="menu-mobile__modal-list-title"><a aria-label="Mercados Online" class="link" href="/informacion-de-mercados/" target="_self">Mercados Online</a></summary><ul class="menu-mobile__modal-list-child"><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /MercadosOnline/dolar.html" target="_self">Dólar</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /MercadosOnline/acciones.html" target="_self">Acciones</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /adr-argentinos-hoy/" target="_self">ADRs argentinos</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /MercadosOnline/bonos.html" target="_self">Bonos</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /MercadosOnline/monedas.html" target="_self">Monedas</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /MercadosOnline/indices.html" target="_self">Índices</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /MercadosOnline/tasas.html" target="_self">Tasas</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /MercadosOnline/commodities.html" target="_self">Commodities</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Mercados Online" class="link" href=" /criptomonedas/" target="_self">Criptomonedas</a></li></ul></details></li><li class="menu-mobile__modal-list-item "><details><summary class="menu-mobile__modal-list-title"><a aria-label="Negocios" class="link" href="/negocios/" target="_self">Negocios</a></summary><ul class="menu-mobile__modal-list-child"><li class="menu-mobile__modal-list-item"><a aria-label="Negocios" class="link" href="/transport-cargo/" target="_self">Transport y Cargo</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Negocios" class="link" href="/tema/real-estate/" target="_self">Real Estate</a></li></ul></details></li><li class="menu-mobile__modal-list-item "><a class="link" href="/columnistas/" target="_self">Columnistas</a></li><li class="menu-mobile__modal-list-item "><details><summary class="menu-mobile__modal-list-title"><span aria-label="Otras secciones">Otras secciones</span></summary><ul class="menu-mobile__modal-list-child"><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/informacion-gral/" target="_self">Información general</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/salud/" target="_self">Salud</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/internacionales/" target="_self">Internacionales</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/deportes/" target="_self">Deportes</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/newsletters/" target="_self">Newsletters</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/podcast/" target="_self">Podcast</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/avisos-legales/" target="_self">Avisos Legales</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/opengolf/" target="_self">Golf</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Otras secciones" class="link" href="/brand-strategy/" target="_self">Brand Strategy</a></li></ul></details></li><li class="menu-mobile__modal-list-item "><details><summary class="menu-mobile__modal-list-title menu-mobile__modal-list-title--special"><a aria-label="Apertura" class="link" href="/apertura/" target="_self">Apertura</a></summary><ul class="menu-mobile__modal-list-child"><li class="menu-mobile__modal-list-item"><a aria-label="Apertura" class="link" href="/las-100-mejores/" target="_self">Las 100 mejores</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Apertura" class="link" href="/apertura/empresas/" target="_self">Empresas</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Apertura" class="link" href="/apertura/emprendedoress/" target="_self">Emprendedores</a></li></ul></details></li><li class="menu-mobile__modal-list-item "><details><summary class="menu-mobile__modal-list-title menu-mobile__modal-list-title--special"><a aria-label="Infotechnology" class="link" href="/infotechnology/" target="_self">Infotechnology</a></summary><ul class="menu-mobile__modal-list-child"><li class="menu-mobile__modal-list-item"><a aria-label="Infotechnology" class="link" href="/infotechnology/actualidad/" target="_self">Actualidad</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Infotechnology" class="link" href="/infotechnology/gadgets/" target="_self">Gadgets</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Infotechnology" class="link" href="/infotechnology/innovacion-it/" target="_self">Innovación</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Infotechnology" class="link" href="/infotechnology/mundo-cio/" target="_self">Mundo CIO</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Infotechnology" class="link" href="/infotechnology/it-business/" target="_self">IT Business</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Infotechnology" class="link" href="/infotechnology/entreprenerds/" target="_self">Entreprenerds</a></li></ul></details></li><li class="menu-mobile__modal-list-item "><details><summary class="menu-mobile__modal-list-title menu-mobile__modal-list-title--special"><a aria-label="Clase" class="link" href="/clase/" target="_self">Clase</a></summary><ul class="menu-mobile__modal-list-child"><li class="menu-mobile__modal-list-item"><a aria-label="Clase" class="link" href="/clase/break/" target="_self">Break</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Clase" class="link" href="/clase/gourmet/" target="_self">Gourmet</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Clase" class="link" href="/clase/series-y-peliculas/" target="_self">Series y Peliculas</a></li><li class="menu-mobile__modal-list-item"><a aria-label="Clase" class="link" href="/clase/trendy/" target="_self">Trendy</a></li></ul></details></li><li class="menu-mobile__modal-list-item "><a class="link" href="/eventos/" target="_self">Eventos Corporativos</a></li><li class="menu-mobile__modal-list-item "><a class="link" href="/cronista-studio/" target="_self">El Cronista Studio</a></li><li class="menu-mobile__modal-list-item "><a class="link" href="https://mediakit.cronista.com/mediakit/" rel="noopener noreferrer" target="_blank">Mediakit<span class="visually-hidden">abre en nueva pestaña</span></a></li></ul><details class="menu-mobile__modal-countries-ctn"><summary class="menu-mobile__modal-countries-title">Edición: <b>Argentina</b></summary><ul class="menu-mobile__modal-countries-list"><li class="menu-mobile__modal-countries-item"><a class="link" href="/?noredirect" target="_self">Argentina</a></li><li class="menu-mobile__modal-countries-item"><a class="link" href="/espana/" target="_self">España</a></li><li class="menu-mobile__modal-countries-item"><a class="link" href="/mexico/" target="_self">México</a></li><li class="menu-mobile__modal-countries-item"><a class="link" href="/usa/" target="_self">USA</a></li><li class="menu-mobile__modal-countries-item"><a class="link" href="/colombia/" target="_self">Colombia</a></li><li class="menu-mobile__modal-countries-item"><a class="link" href="/uruguay/" target="_self">Uruguay</a></li></ul></details></div></header><section class="leaders-vision-page__top"></section><main class="leaders-vision-page__main"><div class="leaders-vision-company-profile"><nav class="leaders-vision-breadcrumb "><a class="leaders-vision-breadcrumb__link" href="/" target="_self">El Cronista</a><span class="leaders-vision-breadcrumb__separator"></span><a class="leaders-vision-breadcrumb__link" href="/vision-de-los-lideres/" target="_self">Visión de los Líderes 2026</a></nav><div class="leaders-vision-company-profile__sector"><div class="category-tag">Alimentos y Bebidas</div></div><div class="leaders-vision-company-profile__identity-metrics"><div class="leaders-vision-company-profile__identity"><div class="leaders-vision-company-profile__logo-container"><img src="https://www.cronista.com/resizer/v2/4M22RVJXQVGZHAYYECZYK6P4HA.png?auth=16379451bcefe8062c6880b226ec2b0411f39be58f6a9d146ab60ff938d97c26&quality=70&width=90&height=90" srcSet="https://www.cronista.com/resizer/v2/4M22RVJXQVGZHAYYECZYK6P4HA.png?auth=16379451bcefe8062c6880b226ec2b0411f39be58f6a9d146ab60ff938d97c26&quality=70&width=90&height=90 90w, https://www.cronista.com/resizer/v2/4M22RVJXQVGZHAYYECZYK6P4HA.png?auth=16379451bcefe8062c6880b226ec2b0411f39be58f6a9d146ab60ff938d97c26&quality=70&width=140&height=140 140w" sizes="(min-width: 768px) 140px, 90px" alt="Mondelez Internacional logo" class="leaders-vision-company-profile__logo" style="aspect-ratio:1/1"/></div><h1 class="leaders-vision-company-profile__company-name">Mondelez Internacional</h1></div><section class="key-metrics"><div class="metric-item"><span class="metric-item__label">Facturación (e) 2025</span><span class="metric-item__value">0</span></div><div class="metric-item"><span class="metric-item__label">Facturación (p.) 2026</span><span class="metric-item__value">0</span></div><div class="metric-item"><span class="metric-item__label">Inversión (p.) 2026</span><span class="metric-item__value">0</span></div></section></div><div class="leaders-vision-company-profile__ceo-section"><div class="leaders-vision-company-profile__ceo"><div class="profile-card"><div class="profile-card__image-container"><img src="https://www.cronista.com/resizer/v2/DW6OUTXNABD4ZOH7HBRA75V3VQ.png?auth=50dd3140ed9a05582db41191a2c9f9347ead8d920081ee1324a424ce2b4c732c&quality=70&width=90&height=90" srcSet="https://www.cronista.com/resizer/v2/DW6OUTXNABD4ZOH7HBRA75V3VQ.png?auth=50dd3140ed9a05582db41191a2c9f9347ead8d920081ee1324a424ce2b4c732c&quality=70&width=90&height=90 90w, https://www.cronista.com/resizer/v2/DW6OUTXNABD4ZOH7HBRA75V3VQ.png?auth=50dd3140ed9a05582db41191a2c9f9347ead8d920081ee1324a424ce2b4c732c&quality=70&width=140&height=140 140w" sizes="(min-width: 768px) 140px, 90px" alt="Martín Antola" class="profile-card__image" style="aspect-ratio:1/1"/></div><div class="profile-card__info">Martín Antola<p class="profile-card__title">Presidente de Mondelez Cono Sur</p></div></div></div></div><div class="locked"><section class="questions-section"><div class="question-item question-item--highlighted"><h3 class="question-item__title">¿Cuáles son las expectativas y proyectos de su empresa para 2026?</h3><p class="question-item__answer">Para 2026 queremos seguir innovando con propuestas que se adapten a las nuevas tendencias y necesidades de consumo, fortalecer nuestras marcas en Cono Sur (Argentina, Uruguay, Paraguay) y expandir la agenda de sustentabilidad. Esperamos que el consumo acompañe con mayor dinamismo y que eso nos permita continuar creciendo de manera sostenible para seguir construyendo una cultura ganadora en donde las personas se encuentren el el centro y sean el motor del negocio.</p></div><div class="question-item "><h3 class="question-item__title">¿Cuáles fueron los principales obstáculos que enfrentó en 2025? ¿Qué balance hace del año que está por terminar?</h3><p class="question-item__answer">2025 es un año con tensiones en el consumo, sobre todo en FMCG, pero con señales de mayor estabilidad en comparación con el 2024. El principal desafío fue adaptarnos a las nuevas dinámicas de mercado en el que los hábitos de consumo se vieron impactadas por un recupero menor del esperado y por un incremento en la volatilidad microeconómica en el segundo semestre. Respecto del balance, es un año que presenta mayores desafíos de lo previsto lo que implico ajustar planes y corregir algunas de las estrategias planeadas al inicio del año.</p></div><div class="question-item question-item--highlighted"><h3 class="question-item__title">¿Qué políticas públicas podrían contribuir a darle impulso a su sector?</h3><p class="question-item__answer">De cara a 2026, es clave que se promuevan políticas que incentiven el consumo interno y generen un marco más competitivo para la industria. Esto incluye simplificar la carga impositiva, mejorar la logística, y generar previsibilidad macroeconómica así como también revisar lo referente a importaciones. Además, es fundamental trabajar en normativas claras y armonizadas en materia de etiquetado, sustentabilidad y comercio exterior, lo que potenciaría tanto la producción local como las exportaciones. Y al mismo tiempo, impulsar iniciativas de apoyo a la innovación que permitan acelerar la transición hacia procesos cada vez más responsables con el ambiente.</p></div></section><section class="contact-info"><div class="social-links"></div></section><div class="correction-form "><div class="correction-form__header"><img src="/pf/resources/images/el-cronista/dialog-icon.png?d=490" class="logo__clase" alt="Logo clase"/><p class="correction-form__title">¿Hay un dato que no es correcto sobre esta empresa?</p><div class="correction-form__btn-arrow"><img src="/pf/resources/images/el-cronista/chevron-down.png?d=490" alt="Chevron icon"/></div></div><div class="correction-form__content"><p class="correction-form__subtitle">Dejanos tu comentario y lo pondremos en revisión.</p><div class="wformContainer"><link href="https://elcronista.tfaforms.net/dist/form-builder/5.0.0/wforms-layout.css?v=b728b5289de57a6909816b7c620c867342b20ec5" rel="stylesheet" type="text/css"/><link href="https://elcronista.tfaforms.net/uploads/themes/theme-34.css" rel="stylesheet" type="text/css"/><link href="https://elcronista.tfaforms.net/dist/form-builder/5.0.0/wforms-jsonly.css?v=b728b5289de57a6909816b7c620c867342b20ec5" rel="alternate stylesheet" title="This stylesheet activated by javascript" type="text/css"/><script type="text/javascript" data-for="FA__DOMContentLoadedEventDispatch" src="https://elcronista.tfaforms.net/js/FA__DOMContentLoadedEventDispatcher.js" defer=""></script><script type="text/javascript"> document.addEventListener("FA__DOMContentLoaded", function () { const FORM_TIME_START = Math.floor((new Date).getTime() / 1000); let formElement = document.getElementById("tfa_0"); if (null === formElement) { formElement = document.getElementById("0"); } let appendJsTimerElement = function () { let formTimeDiff = Math.floor((new Date).getTime() / 1000) - FORM_TIME_START; let cumulatedTimeElement = document.getElementById("tfa_dbCumulatedTime"); if (null !== cumulatedTimeElement) { let cumulatedTime = parseInt(cumulatedTimeElement.value); if (null !== cumulatedTime && cumulatedTime > 0) { formTimeDiff += cumulatedTime; } } let jsTimeInput = document.createElement("input"); jsTimeInput.setAttribute("type", "hidden"); jsTimeInput.setAttribute("value", formTimeDiff.toString()); jsTimeInput.setAttribute("name", "tfa_dbElapsedJsTime"); jsTimeInput.setAttribute("id", "tfa_dbElapsedJsTime"); jsTimeInput.setAttribute("autocomplete", "off"); if (null !== formElement) { formElement.appendChild(jsTimeInput); } }; if (null !== formElement) { if (formElement.addEventListener) { formElement.addEventListener('submit', appendJsTimerElement, false); } else if (formElement.attachEvent) { formElement.attachEvent('onsubmit', appendJsTimerElement); } } }); </script><script type="text/javascript" src="https://elcronista.tfaforms.net/wForms/3.11/js/wforms.js?v=b728b5289de57a6909816b7c620c867342b20ec5"></script><script type="text/javascript">wFORMS.behaviors.prefill.skip = false;</script><script type="text/javascript" src="https://elcronista.tfaforms.net/wForms/3.11/js/localization-es_AR.js?v=b728b5289de57a6909816b7c620c867342b20ec5"></script><script id="analytics-collector-script" type="text/javascript" src="https://elcronista.tfaforms.net/dist/analytics/data-collector.e86d94bd97a6d88cf5db.js" data-customer-id="224015" data-endpoint="https://analytics.formassembly.com/v1/traces"></script><script src="https://elcronista.tfaforms.net/api_v2/sst/copy-and-paste"></script><div class="wFormContainer" id="21-WRPR" data-language="es_AR" dir="ltr"><style> #tfa_1, *[id^="tfa_1["] {width: 400px !important;} #tfa_3, *[id^="tfa_3["] {width: 400px !important;} #tfa_2, *[id^="tfa_2["] { width: 400px !important;} .wFormContainer .label.preField,.wFormContainer .actions{width: 100%;text-align: center;} .wFormContainer .wForm .wFormTitle{text-align: center;} .wFormContainer .label.preField {color: #d75394; !important;} .correction-form__input-group {text-align: center;} .correction-form__input-group label {margin-bottom: 0; color: #d75394; !important;} .wFormContainer .actions .primaryAction { background-color: #fff; border: 1px solid #d75394; border-radius: 20px; color: #d75394; cursor: pointer; font-size: 16px; height: 44px; margin: 0 auto; padding: 0 20px; font-weight: 400; margin-top: 30px; transition: all .2s ease; width: -moz-fit-content; width: fit-content;} .wFormContainer .actions .primaryAction:hover {background-color: #d75394; color: #fff;} </style><form method="post" action="https://elcronista.tfaforms.net/api_v2/workflow/processor" class="hintsBelow labelsAbove" id="21"><div class="htmlSection" id="tfa_4"><div class="htmlContent" id="tfa_4-HTML"><div><span>Dejanos tu comentario y lo pondremos en revisión</span></div></div></div><div class="correction-form__input-group" id="tfa_1-D"><label id="tfa_1-L" class="label preField reqMark" for="tfa_1">Email*</label><br/><div class="inputWrapper"><input aria-required="true" type="text" id="tfa_1" name="tfa_1" readonly="" autoComplete="email" title="Email" class="validate-email required" value=""/></div></div><div class="correction-form__input-group" id="tfa_3-D"><label id="tfa_3-L" class="label preField reqMark" for="tfa_3">Empresa a corregir*</label><br/><div class="inputWrapper"><input aria-required="true" type="text" id="tfa_3" name="tfa_3" readonly="" title="Empresa a corregir" class="required" value="Mondelez Internacional"/></div></div><div class="correction-form__input-group" id="tfa_2-D"><label id="tfa_2-L" class="label preField reqMark" for="tfa_2">Mensaje*</label><br/><div class="inputWrapper"><input aria-required="true" type="text" id="tfa_2" name="tfa_2" title="Mensaje" class="required" value=""/></div></div><div class="actions" id="21-A" data-contentid="submit_button"><input type="submit" data-label="Enviar" class="primaryAction" id="submit_button" value="Enviar"/></div><div></div><input type="hidden" name="tfa_dbFormId" id="tfa_dbFormId" value="21"/><input type="hidden" name="tfa_dbResponseId" id="tfa_dbResponseId" value=""/><input type="hidden" name="tfa_dbControl" id="tfa_dbControl" value="9043571bcff7e5fe4335e53b2806dbe8"/><input type="hidden" name="tfa_dbWorkflowSessionUuid" id="tfa_dbWorkflowSessionUuid" value=""/><input type="hidden" name="tfa_dbVersionId" id="tfa_dbVersionId" value="21"/><input type="hidden" name="tfa_switchedoff" id="tfa_switchedoff" value=""/></form></div></div></div></div><div class="leaders-vision-company-profile__form"></div><a class="more-search" href="/vision-de-los-lideres/" target="_self">Otra búsqueda</a><div class="suscription-box" style="display:block"><div class="text">Suscribite para ver los datos del Quién es Quién</div><button class="btn">Suscribite</button></div></div></div></main><footer class="leaders-vision-page__footer"><div id="fusion-static-enter:f0fnEeCEjbod86o" style="display:none" data-fusion-component="f0fnEeCEjbod86o"></div><div class="footer"><section class="footer__top"><div class="footer__networks"><a target="_blank" rel="noopener noreferrer" aria-label="facebook" class="link" href="https://www.facebook.com/cronistacom"><svg class="fb-square-icon" width="26" height="26" viewBox="0 0 26 26" fill="none" aria-hidden="true" role="img"><rect x="1" y="1" width="24" height="24" rx="2" stroke="#5b5a59" stroke-width="1.5"></rect><path d="M10.9306 13.5216H9.34766V11.0633H10.9306V9.04706C10.9306 8.67565 10.8543 6.21729 14.249 6.21729H16.652V8.78177H14.8784C14.5351 8.78177 14.1727 9.1178 14.1727 9.36541V11.0456H16.6329C16.5376 12.3367 16.3278 13.5216 16.3278 13.5216H14.1537V20.826H10.9115V13.5216H10.9306Z" fill="#5b5a59"></path></svg><span class="visually-hidden">abre en nueva pestaña</span></a><a target="_blank" rel="noopener noreferrer" aria-label="youtube" class="link" href="https://www.youtube.com/user/Cronista"><svg class="yt-square-icon" fill="#5b5a59" height="26" viewBox="0 0 20 20" width="26"><rect x="1" y="1" width="18" height="18" rx="2" stroke="#5b5a59" stroke-width="1.1" fill="none"></rect><path d="M12.923 6.526H7.077C5.93 6.526 5 7.446 5 8.58v2.89c0 1.135.93 2.054 2.077 2.054h5.846c1.147 0 2.077-.92 2.077-2.054V8.58c0-1.135-.93-2.054-2.077-2.054zm-1.404 3.64-2.735 1.29a.11.11 0 0 1-.157-.099v-2.66a.11.11 0 0 1 .16-.097l2.734 1.37a.11.11 0 0 1-.002.196z"></path></svg><span class="visually-hidden">abre en nueva pestaña</span></a><a target="_blank" rel="noopener noreferrer" aria-label="linkedin" class="link" href="https://www.linkedin.com/company/cronistacom/"><svg class="ln-square-icon" fill="#5b5a59" width="26" height="26" viewBox="0.45 0.45 18.1 18.1" aria-hidden="true" role="img"><rect x="1" y="1" width="17" height="17" rx="2" stroke="#5b5a59" stroke-width="1.1" fill="none"></rect><path d="M15 11.13v3.697h-2.143v-3.45c0-.866-.31-1.457-1.086-1.457-.592 0-.945.398-1.1.784-.056.138-.071.33-.071.522v3.601H8.456s.029-5.842 0-6.447H10.6v.913l-.014.021h.014v-.02c.285-.44.793-1.066 1.932-1.066 1.41 0 2.468.922 2.468 2.902zM6.213 5.271C5.48 5.271 5 5.753 5 6.385c0 .62.466 1.115 1.185 1.115h.014c.748 0 1.213-.496 1.213-1.115-.014-.632-.465-1.114-1.199-1.114zm-1.086 9.556h2.144V8.38H5.127v6.447z"></path></svg><span class="visually-hidden">abre en nueva pestaña</span></a><a target="_blank" rel="noopener noreferrer" aria-label="x" class="link" href="https://x.com/cronistacom"><svg class="x-square-icon" width="26" height="26" viewBox="0 0 24 24" fill="none" aria-hidden="true" role="img"><rect x="1.24036" y="1.44092" width="21.053" height="21.053" rx="2" stroke="#5b5a59" stroke-width="1.5"></rect><path d="M11.7517 11.7407L15.618 7.63281" stroke="#5b5a59" stroke-width="1.5"></path><path d="M6.43564 17.5405L10.3019 13.4326" stroke="#5b5a59" stroke-width="1.5"></path><path d="M13.4432 17.5402L6.19397 8.11621H9.09366L16.1013 17.5402H13.4432Z" stroke="#5b5a59" stroke-width="1.5"></path></svg><span class="visually-hidden">abre en nueva pestaña</span></a><a target="_blank" rel="noopener noreferrer" aria-label="instagram" class="link" href="https://www.instagram.com/cronistacom"><svg class="ig-square-icon" width="26" height="26" viewBox="0 0 24 24" fill="none"><rect x="1.73041" y="1.44092" width="21.053" height="21.053" rx="2" stroke="#5b5a59" stroke-width="1.5"></rect><path d="M7.68405 11.9674C7.68405 9.43993 9.72945 7.39453 12.2569 7.39453C14.7843 7.39453 16.8297 9.43993 16.8297 11.9674C16.8297 14.4948 14.7843 16.5402 12.2569 16.5402C9.72945 16.5402 7.68405 14.4948 7.68405 11.9674Z" stroke="#5b5a59" stroke-width="2" stroke-miterlimit="10"></path><path d="M20.3066 5.15589C20.3066 5.83875 19.751 6.3943 19.0682 6.3943C18.3853 6.3943 17.8297 5.83875 17.8297 5.15589C17.8297 4.47303 18.3853 3.91748 19.0682 3.91748C19.751 3.92905 20.3066 4.47303 20.3066 5.15589Z" fill="#5b5a59"></path></svg><span class="visually-hidden">abre en nueva pestaña</span></a></div><a aria-label="Ir a la página de inicio" class="footer__logo" href="/" target="_self"><svg class="logo-elcronista-icon" xmlns="http://www.w3.org/2000/svg" width="300" height="42" viewBox="0 0 300 42"><title>El Cronista</title><circle fill="#3ab7b2" cx="225.47" cy="4.25" r="3.97"></circle><path fill="#3ab7b2" d="M41.13 21.5a20.14 20.14 0 0 1-20.14 20.14A20.14 20.14 0 0 1 .85 21.5 20.14 20.14 0 0 1 20.99 1.36 20.14 20.14 0 0 1 41.13 21.5m-1.44.01A18.68 18.68 0 0 0 21.01 2.83 18.68 18.68 0 0 0 2.33 21.51a18.68 18.68 0 0 0 18.68 18.68 18.68 18.68 0 0 0 18.68-18.68m74.85-.17c.05 5.92 3.53 14.75 10.45 15.28 4.85.38 8.09-3.61 8.57-8.21a1.06 1.04-86.9 0 1 1.04-.95h.38a.65.65 0 0 1 .65.65v5.64a1.05 1.02-20.9 0 1-.36.78c-11.18 9.72-28.7 1.79-28.82-13.12-.13-14.92 17.26-23.13 28.6-13.6a1.05 1.02 19.9 0 1 .37.78l.1 5.64a.65.65 0 0 1-.64.66h-.38a1.06 1.04 86 0 1-1.06-.93c-.55-4.59-3.86-8.53-8.7-8.07-6.92.65-10.25 9.53-10.2 15.45m158.62 14.29q-2.48 2.9-6.37 3.37c-5.75.69-8.83-3.18-8.81-8.74q.06-14.82.03-15.87a.67.66 89.1 0 0-.66-.65h-1.61a.65.65 0 0 1-.36-1.2q4.82-3.15 8.86-8.18a.42.42 0 0 1 .75.26v6.3a.53.53 0 0 0 .53.53h5.75a1.12 1.11-8.4 0 1 1.07.79l.38 1.25a.39.39 0 0 1-.38.5h-6.72a.64.64 0 0 0-.64.66q.03.78.01 14.8-.01 3.49.93 4.73c2.01 2.63 5.28 1.59 7.01-.8a1.51 1.48 66.8 0 0 .3-.77q.34-3.34 2.43-4.77 3.4-2.33 11.17-4.85a.84.83-6.4 0 0 .58-.72c.9-8.97-8.74-10.37-11.9-2.93a.82.82 0 0 1-1.08.44l-.12-.05a.9.89 23.8 0 1-.47-1.19q3.98-8.69 13.15-7.43c5.76.8 7.43 5.35 7.34 11.14q-.13 7.77.02 11.89a1.86 1.86 0 0 0 2.96 1.43l.9-.66a.67.67 0 0 1 .98.86c-2.49 4.57-9.16 4.38-11.39-.42a.22.22 0 0 0-.37-.05c-3.36 4.01-10.68 5.79-13.51.41a.46.46 0 0 0-.76-.08m13.67-10.66c-4.16 1.45-8.07 2.8-7.26 7.37.69 3.9 5.05 3.96 7.45 1.61a1.46 1.45-22.4 0 0 .44-1.04v-7.5a.47.47 0 0 0-.63-.44M78.56 38.28H54.03a.61.6-87 0 1-.6-.67l.05-.54a.67.66-87.1 0 1 .66-.6h1.55a1.72 1.72 0 0 0 1.72-1.7q.11-9.78 0-26.84-.01-1.65-3.08-1.62a.9.89 0 0 1-.91-.9l.01-.04a.93.93 0 0 1 .93-.92h23.75a.61.61 0 0 1 .61.61v7.71a.62.62 0 0 1-1.22.18l-.96-3.18a3.85 3.85 0 0 0-3.3-2.72l-7.56-.77a.62.62 0 0 0-.68.62v12.56a.61.6 89.1 0 0 .62.61l5.27-.2a2.19 2.18-69.5 0 0 1.53-.7q.78-.85.87-2.82a.69.68 1.3 0 1 .69-.65h.33a.42.42 0 0 1 .42.42l-.02 9.64a.61.61 0 0 1-1.07.41q-.36-.4-.66-2.32a2.13 2.12-1.6 0 0-1.88-1.77l-5.02-.51a1.22 1.21-87.2 0 0-1.33 1.21v11.47a1.93 1.92-87 0 0 1.72 1.92c6.99.75 10.61-.2 12.34-7.45a.61.61 0 0 1 .59-.47h.38a.42.42 0 0 1 .42.46l-.91 8.91a.74.73-87 0 1-.73.66m13.41-33.2q.08 7.85 0 26.94 0 .97.45 4a.78.76-3.8 0 0 .77.66h1.38a.95.94 81.7 0 1 .9.68l.14.47a.55.55 0 0 1-.53.71H82.7a.75.75 0 0 1-.22-1.47l1.84-.55a1.33 1.33 0 0 0 .94-1.27q0-15.17.04-26.05.01-3.28-2.79-2.92a1.06 1.06 0 0 1-1.16-.75l-.14-.45a.49.48 81.5 0 1 .46-.63h9.67a.64.63 89.5 0 1 .63.63"></path><path fill="#3ab7b2" d="M14.55 21.41c.02 4.81 1.51 8.83 5.43 11.45a3.22 3.12-19.4 0 0 .94.43c4.53 1.33 8.33-1.94 8.63-6.33a.69.68-47.5 0 1 1.36-.06q.28 1.74.08 4.68a1.21 1.19-16.3 0 1-.51.92C20.99 39.15 8.06 33.65 8 21.44S20.82 3.61 30.37 10.17a1.21 1.19 15.7 0 1 .52.91q.23 2.94-.03 4.68a.69.68 46.9 0 1-1.36-.05c-.35-4.38-4.18-7.61-8.7-6.24a3.22 3.12 18.9 0 0-.94.44c-3.89 2.65-5.34 6.69-5.31 11.5M148.7 16.2a.31.31 0 0 0 .56.17q3.64-5.43 6.16-5.32a3.87 3.64-34.2 0 1 .82.13q2.1.58 3.4 1.88a1.72 1.72 0 0 1 .28 2.08l-2.33 4.04a.31.31 0 0 1-.56-.05c-.62-1.66-4.07-3.91-5.98-2.43-1.54 1.19-2.32 1.87-2.33 4q-.03 7.18.04 14.41a1.63 1.62-87.6 0 0 1.46 1.6l2.59.26a.6.59 3.3 0 1 .53.59v.37a.61.61 0 0 1-.61.61h-13.72a.68.67-53.3 0 1-.19-1.32l1.78-.53a1.89 1.87-8 0 0 1.33-1.75q.19-7.98-.01-19.57-.05-2.39-2.72-2.07a.72.71 86.5 0 1-.8-.71v-.32a.54.54 0 0 1 .54-.54h9.19a.57.57 0 0 1 .57.57z"></path><path fill="#3ab7b2" d="M187.13 25.11a14.07 14.07 0 0 1-14.07 14.07 14.07 14.07 0 0 1-14.07-14.07 14.07 14.07 0 0 1 14.07-14.07 14.07 14.07 0 0 1 14.07 14.07m-13.4-12.29a12.28 6.43-90 0 0-6.43 12.28 12.28 6.43-90 0 0 6.43 12.28 12.28 6.43-90 0 0 6.43-12.28 12.28 6.43-90 0 0-6.43-12.28"></path><path fill="#3ab7b2" d="M197.94 15.04q3.06-3.09 5.12-3.53c8.95-1.91 11.19 4.21 10.95 12.07q-.04 1.34 0 11.51a1.14 1.14 0 0 0 .57.99l2.37 1.37a.58.58 0 0 1-.29 1.09h-12.4a.6.6 0 0 1-.52-.9l.2-.35a.78.78 0 0 1 .6-.39q1.36-.15 1.99-.58a1.35 1.32-17.4 0 0 .59-1.1l.18-14.96a5.28 5.28 0 0 0-4.95-5.33l-.32-.02a4.42 4.42 0 0 0-4.52 4.44l.07 16.27a.94.93-82.2 0 0 .68.9q.96.27 1.71.24a.83.82 89 0 1 .85.83v.3a.67.67 0 0 1-.67.67l-12.38-.03a.63.62 4 0 1-.62-.71l.01-.06a.94.93 88.8 0 1 .76-.8q1.65-.3 2.07-.66a1.34 1.34 0 0 0 .46-1.01q-.01-9.58.03-19.57.01-2.67-2.52-2.43a.69.68-2.7 0 1-.75-.68v-.27a.61.61 0 0 1 .61-.61h9.13a.56.56 0 0 1 .56.56v2.57a.25.25 0 0 0 .43.18m38.36 14.71q.45 4.34 3.18 6.02c3.56 2.19 10.6 1.59 8.48-4.34a1.77 1.76-80.9 0 0-.56-.78q-.83-.66-8.07-4.59c-5.72-3.11-5.25-10.93.48-13.48q5.69-2.54 12.1.69a.66.66 0 0 1 .37.59v5.6a.51.51 0 0 1-.51.51h-.81a.58.57-2.1 0 1-.58-.53c-.38-4.57-3.95-7.37-8.21-5.39a1.97 1.9-84 0 0-.8.67c-2.11 3.06-.29 4.57 2.53 6.04 4.1 2.14 7.65 3.43 9.09 7.08 1.83 4.65-1.05 9.22-5.58 10.64q-5.4 1.69-11.8-1.35a1.58 1.57 12.9 0 1-.9-1.42v-5.86a.67.66 0 0 1 .67-.66h.3a.63.62 86.9 0 1 .62.56M219.45 13.3a.68.68 0 0 1-.76-.68v-.28a.62.61-90 0 1 .61-.62h9.06a.61.61 0 0 1 .61.61q.01.62.08 22.54a1.9 1.67 87.4 0 0 1.84 1.91q.65-.07 1.55.55a.66.66 0 0 1-.37 1.21h-12.73a.71.71 0 0 1-.21-1.39l2.15-.65a1.36 1.35-8.2 0 0 .96-1.28q.05-4.73.05-18.73 0-3.54-2.84-3.19M24.1 18.32c1.36.79 3.06 1.45 3.06 2.8s-1.7 2-3.06 2.79c-1.36.78-2.78 1.93-3.95 1.25-1.16-.67-.88-2.47-.88-4.04 0-1.58-.29-3.37.88-4.05 1.17-.67 2.59.47 3.95 1.25m-3.08 4.59a.39.39 0 0 0 .58.33l3.03-1.78a.39.39 0 0 0 0-.68l-3.08-1.75a.39.39 0 0 0-.58.34z"></path></svg></a></section><section class="footer__main"><a aria-label="Apertura" class="footer__main-site" href="/apertura/" target="_self"><img class="footer__main-image" src="/pf/resources/images/el-cronista/apertura.webp?d=490&mxId=00000000" alt="Apertura" width="94" height="23"/></a><a aria-label="Eventos Corporativos" class="footer__main-site" href="/eventos/" target="_self"><img class="footer__main-image" src="/pf/resources/images/el-cronista/eventos-corporativos.webp?d=490&mxId=00000000" alt="Eventos Corporativos" width="94" height="32"/></a><a aria-label="Brand Strategy" class="footer__main-site" href="/brand-strategy/" target="_self"><img class="footer__main-image" src="/pf/resources/images/el-cronista/brand-strategy.webp?d=490&mxId=00000000" alt="Brand Strategy" width="88" height="48"/></a><a aria-label="Podcast" class="footer__main-site" href="/podcast/" target="_self"><img class="footer__main-image" src="/pf/resources/images/el-cronista/podcast.webp?d=490&mxId=00000000" alt="Podcast" width="86" height="19"/></a><a aria-label="InfoTechnology" class="footer__main-site" href="/infotechnology/" target="_self"><img class="footer__main-image" src="/pf/resources/images/el-cronista/infotechnology.webp?d=490&mxId=00000000" alt="InfoTechnology" width="164" height="55"/></a></section><section class="footer__sections"><a aria-label="Contacto" class="footer__sections-site" href="https://elcronista.tfaforms.net/5" rel="noopener noreferrer" target="_blank">Contacto<span class="visually-hidden">abre en nueva pestaña</span></a><a aria-label="Canales de WhatsApp" class="footer__sections-site" href="/institucionales/canales-whatsapp/" target="_self">Canales de WhatsApp</a><a aria-label="Suscribite" class="footer__sections-site" href="/suscripciones/" target="_self">Suscribite</a><a aria-label="Quiénes Somos" class="footer__sections-site" href="/institucionales/quienes-somos/" target="_self">Quiénes Somos</a><a aria-label="Portal de Proveedores" class="footer__sections-site" href="https://www.cobranzas.com/v2/login.asp?client_code=ECR" rel="noopener noreferrer" target="_blank">Portal de Proveedores<span class="visually-hidden">abre en nueva pestaña</span></a><a aria-label="Trabajá con nosotros" class="footer__sections-site" href="https://cronista.hiringroom.com/jobs" rel="noopener noreferrer" target="_blank">Trabajá con nosotros<span class="visually-hidden">abre en nueva pestaña</span></a></section><section class="footer__copyright"><span>Copyright 2025 cronista.com</span><span class="footer__dot"></span><span>Todos los derechos reservados</span><span class="footer__dot"></span><a aria-label="Términos y condiciones" class="link" href="/institucional/terminos-y-condiciones/" target="_self">Términos y condiciones</a><span class="footer__dot"></span><a aria-label="Privacidad" class="link" href="/institucional/politicas-de-privacidad/" target="_self">Privacidad</a><span class="footer__dot"></span><a aria-label="Consentimiento" class="link" href="https://www.cronista.com/#" target="_self">Consentimiento</a><span class="footer__dot"></span><span>Tel: <!-- -->+54 11 7078-3270</span></section><section class="footer__location"><span><b>cronista.com</b> es propiedad de El Cronista Comercial S.A Registro de propiedad intelectual: 56576959</span><span class="footer__dot"></span><span>"N° de edición: 10.826 - 5 de Abril de 2026</span><span class="footer__dot"></span><span>Director Periodístico: Hernán de Goñi</span></section></div><div id="fusion-static-exit:f0fnEeCEjbod86o" style="display:none" data-fusion-component="f0fnEeCEjbod86o"></div></footer></div></div><script id="fusion-metadata" type="application/javascript">window.Fusion=window.Fusion||{};Fusion.arcSite="el-cronista";Fusion.contextPath="/pf";Fusion.mxId="00000000";Fusion.deployment="490";Fusion.globalContent={"empresa":"Mondelez Internacional","contacto":"genoveva@speconsultores.com.ar","rubro":"Alimentos y Bebidas","subrubro":"Alimentos","telefono":"","direccion":"","pagina":"","accionistas":"","redes":{"instagram":"","linkedin":"","twitter":"","facebook":""},"datos_empresa":{"cantidad_empleados":"","facturacion_estimada":"0","facturacion_proyectada":"0","inversiones_proyectadas":"0"},"ceo":{"nombre":"Martín","apellido":"Antola","cargo":"Presidente de Mondelez Cono Sur","linkedin":"","img":{"nombre_img_ceo":"mondelez-internacional-ceo.png","path_img_ceo":"/resizer/v2/DW6OUTXNABD4ZOH7HBRA75V3VQ.png?auth=50dd3140ed9a05582db41191a2c9f9347ead8d920081ee1324a424ce2b4c732c"}},"preguntas":{"pregunta1":"Para 2026 queremos seguir innovando con propuestas que se adapten a las\nnuevas tendencias y necesidades de consumo, fortalecer nuestras marcas en\nCono Sur (Argentina, Uruguay, Paraguay) y expandir la agenda de\nsustentabilidad.\nEsperamos que el consumo acompañe con mayor dinamismo y que eso nos\npermita continuar creciendo de manera sostenible para seguir construyendo\nuna cultura ganadora en donde las personas se encuentren el el centro y sean\nel motor del negocio.","pregunta2":"2025 es un año con tensiones en el consumo, sobre todo en FMCG, pero con\nseñales de mayor estabilidad en comparación con el 2024. El principal desafío\nfue adaptarnos a las nuevas dinámicas de mercado en el que los hábitos de\nconsumo se vieron impactadas por un recupero menor del esperado y por un\nincremento en la volatilidad microeconómica en el segundo semestre.\nRespecto del balance, es un año que presenta mayores desafíos de lo previsto\nlo que implico ajustar planes y corregir algunas de las estrategias planeadas al\ninicio del año.","pregunta3":"De cara a 2026, es clave que se promuevan políticas que incentiven el\nconsumo interno y generen un marco más competitivo para la industria. Esto\nincluye simplificar la carga impositiva, mejorar la logística, y generar\nprevisibilidad macroeconómica así como también revisar lo referente a\nimportaciones.\nAdemás, es fundamental trabajar en normativas claras y armonizadas en\nmateria de etiquetado, sustentabilidad y comercio exterior, lo que potenciaría\ntanto la producción local como las exportaciones. Y al mismo tiempo,\nimpulsar iniciativas de apoyo a la innovación que permitan acelerar la transición\nhacia procesos cada vez más responsables con el ambiente."},"logo":{"nombre_img_logo":"mondelez-internacional-logo.png","path_img_logo":"/resizer/v2/4M22RVJXQVGZHAYYECZYK6P4HA.png?auth=16379451bcefe8062c6880b226ec2b0411f39be58f6a9d146ab60ff938d97c26"},"mostrar":true,"_id":"5cf8f0bf53950b09b7086e8f02a2d0afc95f93c91107d2cf5a3f034afd71a216"};Fusion.globalContentConfig={"source":"vision-de-los-lideres","query":{"uri":"/vision-de-los-lideres/empresa/mondelez-internacional/","url":"mondelez-internacional","arc-site":"el-cronista"}};Fusion.lastModified=1775381563894;Fusion.contentCache={"site-service-hierarchy":{"{\"hierarchy\":\"sidebar-argentina\"}":{"data":{"_website":"el-cronista","_id":"/","name":"El Cronista","node_type":"section","children":[{"_id":"link-JXBNEW3SZBBLZFCGEH2KM74CNY","_website":"el-cronista","display_name":"Últimas noticias","url":"/ultimas-noticias/","parent":{"sidebar-argentina":"/"},"order":{"sidebar-argentina":1001},"node_type":"link","children":[]},{"_id":"link-PIXRAQASWRBAPGHARVSHA5JGWM","_website":"el-cronista","display_name":"Dólar","url":"/MercadosOnline/dolar.html","parent":{"sidebar-argentina":"/"},"order":{"sidebar-argentina":1002},"node_type":"link","children":[]},{"_id":"/members","_website":"el-cronista","name":"Members","inactive":false,"ancestors":{"default":[],"sidebar-argentina":["/"]},"parent":{"default":"/","sidebar-argentina":"/"},"detail":{"description":null,"masthead_title":null,"title":null},"style":{"color_accent":null,"color_background":null},"node_type":"section","order":{"sidebar-argentina":1003},"children":[{"_id":"link-KTE7TGKYVRBEJGUFIZZLPQI4BI","_website":"el-cronista","display_name":"Notas Exclusivas","url":"/members/","parent":{"footer-colombia":"/footer","sidebar-argentina":"/members"},"order":{"footer-colombia":2002,"sidebar-argentina":2001},"node_type":"link","children":[]},{"_id":"link-RUWX4UC7HJAGROTYULW5GEF5ZI","_website":"el-cronista","display_name":"Quién es quién 2025","url":"/quien-es-quien/","parent":{"sidebar-argentina":"/members"},"order":{"sidebar-argentina":2002},"node_type":"link","children":[]},{"_id":"link-H4WJ2KQFKFAJJIT6YG5R6YQIIY","_website":"el-cronista","display_name":"Suscribite","url":"/suscripciones/","parent":{"sidebar-argentina":"/members"},"order":{"sidebar-argentina":2003},"node_type":"link","children":[]},{"_id":"link-T2KAOLL3JNDNPFOKZSLLKOED3Q","_website":"el-cronista","display_name":"Edición impresa / Revistas","url":"https://elcronista.pressreader.com/el-cronista","parent":{"sidebar-argentina":"/members"},"order":{"sidebar-argentina":2004},"node_type":"link","children":[]},{"_id":"link-YJ4JIM2YFVGGZOFMNJCJEXWHPE","_website":"el-cronista","display_name":"On Air","url":"/tema/el-cronista-on-air/","parent":{"sidebar-argentina":"/members"},"order":{"sidebar-argentina":2005},"node_type":"link","children":[]},{"_id":"link-7ER4OK7MYJB7ZMIFFQQRNFPOFM","_website":"el-cronista","display_name":"Financial Times","url":"/financial-times/","parent":{"sidebar-argentina":"/members"},"order":{"sidebar-argentina":2006},"node_type":"link","children":[]},{"_id":"link-VXQDKMSI2FHETADSXFTMEKE6RA","_website":"el-cronista","display_name":"Descargá la APP","url":" /landing-descarga-app/","parent":{"sidebar-argentina":"/members"},"order":{"sidebar-argentina":2007},"node_type":"link","children":[]},{"_id":"link-EBBBHJGZLZHE3E7I2677JBDPSU","_website":"el-cronista","display_name":"Foro","url":"/foro/debates/","parent":{"sidebar-argentina":"/members"},"order":{"sidebar-argentina":2008},"node_type":"link","children":[]}]},{"_id":"/economia-politica","website":"el-cronista","name":"Economía y Política","inactive":false,"parent":{"default":"/","sidebar-argentina":"/","webapp-sidebar":"/","menu-composer":"/"},"_website":"el-cronista","node_type":"section","ancestors":{"sidebar-argentina":["/"],"webapp-sidebar":["/"],"menu-composer":["/"]},"order":{"sidebar-argentina":1004,"webapp-sidebar":1001,"menu-composer":1001},"children":[]},{"_id":"/finanzas-mercados","website":"el-cronista","name":"Finanzas y Mercados","inactive":false,"parent":{"default":"/","sidebar-argentina":"/","menu-composer":"/"},"_website":"el-cronista","node_type":"section","ancestors":{"sidebar-argentina":["/"],"menu-composer":["/"]},"order":{"sidebar-argentina":1005,"menu-composer":1003},"children":[]},{"_id":"/informacion-de-mercados","_website":"el-cronista","name":"Mercados Online","inactive":false,"ancestors":{"default":[],"sidebar-argentina":["/"]},"parent":{"default":"/","sidebar-argentina":"/"},"detail":{"description":null,"masthead_title":null,"title":null},"style":{"color_accent":null,"color_background":null},"node_type":"section","order":{"sidebar-argentina":1006},"children":[{"_id":"link-Y5WYZ6WF2ZGANJDHQK37BUYEHE","_website":"el-cronista","display_name":"Dólar","url":" /MercadosOnline/dolar.html","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2001},"node_type":"link","children":[]},{"_id":"link-BCLQU7IEKZAPPF5NZDRVA2O4UE","_website":"el-cronista","display_name":"Acciones","url":" /MercadosOnline/acciones.html","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2001},"node_type":"link","children":[]},{"_id":"link-C7WQKNSHZ5AOBP564D5L73VH2I","_website":"el-cronista","display_name":"ADRs argentinos","url":" /adr-argentinos-hoy/","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2002},"node_type":"link","children":[]},{"_id":"link-WGX7ZHR33VCTFGJDYEJ3ENWDBA","_website":"el-cronista","display_name":"Bonos","url":" /MercadosOnline/bonos.html","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2003},"node_type":"link","children":[]},{"_id":"link-5JBVYIDOZ5BMHE6HFYWQDLSNRM","_website":"el-cronista","display_name":"Monedas","url":" /MercadosOnline/monedas.html","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2004},"node_type":"link","children":[]},{"_id":"link-2SFAVUQWBZBPTFKYMSNYCMHLE4","_website":"el-cronista","display_name":"Índices","url":" /MercadosOnline/indices.html","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2005},"node_type":"link","children":[]},{"_id":"link-JORXIDBILNFO7KA7WDJC2DLXH4","_website":"el-cronista","display_name":"Tasas","url":" /MercadosOnline/tasas.html","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2006},"node_type":"link","children":[]},{"_id":"link-CYNEFAOLZZH7FICBOZG5YYSMZY","_website":"el-cronista","display_name":"Commodities","url":" /MercadosOnline/commodities.html","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2007},"node_type":"link","children":[]},{"_id":"link-P5KD5J43TNGXHOFE4Y22ZBQ4JE","_website":"el-cronista","display_name":"Criptomonedas","url":" /criptomonedas/","parent":{"sidebar-argentina":"/informacion-de-mercados"},"order":{"sidebar-argentina":2008},"node_type":"link","children":[]}]},{"_id":"/negocios","website":"el-cronista","name":"Negocios","inactive":false,"parent":{"default":"/","webapp-sidebar":"/","menu-composer":"/","sidebar-argentina":"/"},"_website":"el-cronista","node_type":"section","ancestors":{"webapp-sidebar":["/"],"menu-composer":["/"],"sidebar-argentina":["/"]},"order":{"webapp-sidebar":1003,"menu-composer":1004,"sidebar-argentina":1007},"children":[{"_id":"link-BM5E3T4VBJASXAQB652EQDXYO4","_website":"el-cronista","display_name":"Transport y Cargo","url":"/transport-cargo/","parent":{"sidebar-argentina":"/negocios"},"order":{"sidebar-argentina":2001},"node_type":"link","children":[]},{"_id":"link-K2ANBIIWWBEWPLY3KEEKIYIB3A","_website":"el-cronista","display_name":"Real Estate","url":"/tema/real-estate/","parent":{"sidebar-argentina":"/negocios"},"order":{"sidebar-argentina":2002},"node_type":"link","children":[]}]},{"_id":"/columnistas","website":"el-cronista","name":"Columnistas","inactive":false,"parent":{"default":"/","sidebar-argentina":"/","webapp-sidebar":"/","menu-composer":"/"},"_website":"el-cronista","node_type":"section","ancestors":{"sidebar-argentina":["/"],"webapp-sidebar":["/"],"menu-composer":["/"]},"order":{"sidebar-argentina":1008,"webapp-sidebar":1004,"menu-composer":1007},"children":[]},{"_id":"/otras-secciones","_website":"el-cronista","name":"Otras secciones","inactive":false,"ancestors":{"default":[],"sidebar-argentina":["/"]},"parent":{"default":"/","sidebar-argentina":"/"},"detail":{"description":null,"masthead_title":null,"title":null},"style":{"color_accent":null,"color_background":null},"node_type":"section","order":{"sidebar-argentina":1009},"children":[{"_id":"link-IOET532GRRAJZEBKGVOU3SXBFU","_website":"el-cronista","display_name":"Información general","url":"/informacion-gral/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2001},"node_type":"link","children":[]},{"_id":"link-ZGBROG5Q5NBNDFISQIA7EI7BB4","_website":"el-cronista","display_name":"Salud","url":"/salud/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2001},"node_type":"link","children":[]},{"_id":"link-7THICWIEH5FJFL7V5VVJB3MNVA","_website":"el-cronista","display_name":"Internacionales","url":"/internacionales/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2002},"node_type":"link","children":[]},{"_id":"link-NV7S5UHLZBB55B5JVP567WZNCQ","_website":"el-cronista","display_name":"Deportes","url":"/deportes/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2003},"node_type":"link","children":[]},{"_id":"link-MGFAFHGWSZFENNQVQAZXNAFO5E","_website":"el-cronista","display_name":"Newsletters","url":"/newsletters/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2004},"node_type":"link","children":[]},{"_id":"link-BTZ77WHZKBEHVDFEFFLYTN7AXI","_website":"el-cronista","display_name":"Podcast","url":"/podcast/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2006},"node_type":"link","children":[]},{"_id":"link-M4RMHWNN5NBXXG3DX5OLVFYNAA","_website":"el-cronista","display_name":"Avisos Legales","url":"/avisos-legales/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2007},"node_type":"link","children":[]},{"_id":"link-LOGVD3TIDJF6ZI2HBQCLW2WYA4","_website":"el-cronista","display_name":"Golf","url":"/opengolf","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2008},"node_type":"link","children":[]},{"_id":"link-JZ7OQ2OEBJFJPF2JGEPDQ6K5CY","_website":"el-cronista","display_name":"Brand Strategy","url":"/brand-strategy/","parent":{"sidebar-argentina":"/otras-secciones"},"order":{"sidebar-argentina":2009},"node_type":"link","children":[]}]},{"_id":"/apertura","_website":"el-cronista","name":"Apertura","inactive":false,"ancestors":{"sidebar-argentina":["/"],"menu-composer":["/"]},"parent":{"default":"/","sidebar-argentina":"/","menu-composer":"/"},"order":{"sidebar-argentina":1010,"menu-composer":1027},"style":{"color_accent":"#ed1a3b","color_background":"#ffffff"},"node_type":"section","children":[{"_id":"link-KRJT2WJ5ENGUPJ2YLAXTHK2DFI","_website":"el-cronista","display_name":"Las 100 mejores","url":"/las-100-mejores/","parent":{"sidebar-argentina":"/apertura"},"order":{"sidebar-argentina":2001},"node_type":"link","children":[]},{"_id":"/apertura/empresas","_website":"el-cronista","name":"Empresas","inactive":false,"ancestors":{"default":"/apertura","sidebar-argentina":["/apertura","/"],"menu-composer":["/apertura","/"]},"parent":{"default":"/apertura","sidebar-argentina":"/apertura","menu-composer":"/apertura"},"style":{"color_accent":"#ED1A3B","color_background":"#FFFFFF"},"node_type":"section","order":{"sidebar-argentina":2002,"menu-composer":2003},"children":[]},{"_id":"/apertura/emprendedoress","_website":"el-cronista","name":"Emprendedores","inactive":false,"ancestors":{"default":"/apertura","sidebar-argentina":["/apertura","/"],"menu-composer":["/apertura","/"]},"parent":{"default":"/apertura","sidebar-argentina":"/apertura","menu-composer":"/apertura"},"order":{"sidebar-argentina":2003,"menu-composer":2001},"style":{"color_accent":"#ed1a3b","color_background":"#ffffff"},"node_type":"section","children":[]}]},{"_id":"/infotechnology","_website":"el-cronista","name":"Infotechnology","inactive":false,"ancestors":{"sidebar-argentina":["/"],"menu-composer":["/"]},"parent":{"default":"/","sidebar-argentina":"/","menu-composer":"/"},"order":{"sidebar-argentina":1011,"menu-composer":1026},"style":{"color_accent":"#f85d30","color_background":"#ffffff"},"node_type":"section","children":[{"_id":"/infotechnology/actualidad","_website":"el-cronista","name":"Actualidad","inactive":false,"ancestors":{"default":"/infotechnology","sidebar-argentina":["/infotechnology","/"],"menu-composer":["/infotechnology","/"]},"parent":{"default":"/infotechnology","sidebar-argentina":"/infotechnology","menu-composer":"/infotechnology"},"style":{"color_accent":"#f85d30","color_background":"#ffffff"},"node_type":"section","order":{"sidebar-argentina":2001,"menu-composer":2001},"children":[]},{"_id":"/infotechnology/gadgets","_website":"el-cronista","name":"Gadgets","inactive":false,"ancestors":{"default":"/infotechnology","sidebar-argentina":["/infotechnology","/"],"menu-composer":["/infotechnology","/"]},"parent":{"default":"/infotechnology","sidebar-argentina":"/infotechnology","menu-composer":"/infotechnology"},"style":{"color_accent":"#f85d30","color_background":"#ffffff"},"node_type":"section","order":{"sidebar-argentina":2002,"menu-composer":2002},"children":[]},{"_id":"/infotechnology/innovacion-it","_website":"el-cronista","name":"Innovación","inactive":false,"ancestors":{"default":"/infotechnology","sidebar-argentina":["/infotechnology","/"],"menu-composer":["/infotechnology","/"]},"parent":{"default":"/infotechnology","sidebar-argentina":"/infotechnology","menu-composer":"/infotechnology"},"style":{"color_accent":"#f85d30","color_background":"#ffffff"},"node_type":"section","order":{"sidebar-argentina":2003,"menu-composer":2003},"children":[]},{"_id":"/infotechnology/mundo-cio","_website":"el-cronista","name":"Mundo CIO","inactive":false,"ancestors":{"default":"/infotechnology","menu-composer":["/infotechnology","/"],"sidebar-argentina":["/infotechnology","/"]},"parent":{"default":"/infotechnology","menu-composer":"/infotechnology","sidebar-argentina":"/infotechnology"},"style":{"color_accent":"#f85d30","color_background":"#ffffff"},"node_type":"section","order":{"menu-composer":2004,"sidebar-argentina":2004},"children":[]},{"_id":"/infotechnology/it-business","_website":"el-cronista","name":"IT Business","inactive":false,"ancestors":{"default":"/infotechnology","menu-composer":["/infotechnology","/"],"sidebar-argentina":["/infotechnology","/"]},"parent":{"default":"/infotechnology","menu-composer":"/infotechnology","sidebar-argentina":"/infotechnology"},"style":{"color_accent":"#f85d30","color_background":"#ffffff"},"node_type":"section","order":{"menu-composer":2005,"sidebar-argentina":2005},"children":[]},{"_id":"/infotechnology/entreprenerds","_website":"el-cronista","name":"Entreprenerds","inactive":false,"ancestors":{"default":"/infotechnology","menu-composer":["/infotechnology","/"],"sidebar-argentina":["/infotechnology","/"]},"parent":{"default":"/infotechnology","menu-composer":"/infotechnology","sidebar-argentina":"/infotechnology"},"style":{"color_accent":"#f85d30","color_background":"#ffffff"},"node_type":"section","order":{"menu-composer":2006,"sidebar-argentina":2006},"children":[]}]},{"_id":"/clase","_website":"el-cronista","name":"Clase","inactive":false,"ancestors":{"menu-composer":["/"],"sidebar-argentina":["/"]},"parent":{"default":"/","menu-composer":"/","sidebar-argentina":"/"},"order":{"menu-composer":1028,"sidebar-argentina":1012},"style":{"color_accent":"#ff69b4","color_background":"#ffffff"},"node_type":"section","children":[{"_id":"/clase/break","_website":"el-cronista","name":"Break","inactive":false,"ancestors":{"default":"/clase","menu-composer":["/clase","/"],"sidebar-argentina":["/clase","/"]},"parent":{"default":"/clase","menu-composer":"/clase","sidebar-argentina":"/clase"},"style":{"color_accent":"#ff69b4","color_background":"#ffffff"},"node_type":"section","order":{"menu-composer":2002,"sidebar-argentina":2001},"children":[]},{"_id":"/clase/gourmet","_website":"el-cronista","name":"Gourmet","inactive":false,"ancestors":{"default":"/clase","menu-composer":["/clase","/"],"sidebar-argentina":["/clase","/"]},"parent":{"default":"/clase","menu-composer":"/clase","sidebar-argentina":"/clase"},"style":{"color_accent":"#ff69b4","color_background":"#ffffff"},"node_type":"section","order":{"menu-composer":2001,"sidebar-argentina":2002},"children":[]},{"_id":"/clase/series-y-peliculas","_website":"el-cronista","name":"Series y Peliculas","inactive":false,"ancestors":{"default":"/clase","menu-composer":["/clase","/"],"sidebar-argentina":["/clase","/"]},"parent":{"default":"/clase","menu-composer":"/clase","sidebar-argentina":"/clase"},"style":{"color_accent":"#ff69b4","color_background":"#ffffff"},"node_type":"section","order":{"menu-composer":2003,"sidebar-argentina":2003},"children":[]},{"_id":"/clase/trendy","_website":"el-cronista","name":"Trendy","inactive":false,"ancestors":{"default":"/clase","menu-composer":["/clase","/"],"sidebar-argentina":["/clase","/"]},"parent":{"default":"/clase","menu-composer":"/clase","sidebar-argentina":"/clase"},"style":{"color_accent":"#ff69b4","color_background":" #ffffff"},"node_type":"section","order":{"menu-composer":2004,"sidebar-argentina":2004},"children":[]}]},{"_id":"link-43XSVWKQJNGL5BYDXGMNOK7DFA","_website":"el-cronista","display_name":"Eventos Corporativos","url":"/eventos/","parent":{"footer-usa":"/footer","sidebar-argentina":"/"},"order":{"footer-usa":2003,"sidebar-argentina":1013},"node_type":"link","children":[]},{"_id":"link-F6SXSGP7A5FSRGCW3Q6LZBU3CA","_website":"el-cronista","display_name":"El Cronista Studio","url":"/cronista-studio/","parent":{"sidebar-argentina":"/"},"order":{"sidebar-argentina":1014},"node_type":"link","children":[]},{"_id":"link-NBQHHRUQBRFYVJ7O22CMZUKS7Y","_website":"el-cronista","display_name":"Mediakit","url":"https://mediakit.cronista.com/mediakit/","parent":{"sidebar-argentina":"/"},"order":{"sidebar-argentina":1015},"node_type":"link","children":[]}]},"expires":1775381845184,"lastModified":1775381545150}},"site-service-navigation":{"{\"hierarchy\":\"footer\",\"sectionId\":\"\"}":{"data":{"_website":"el-cronista","_id":"/","name":"El Cronista","node_type":"section","children":[{"_id":"/footer","_website":"el-cronista","name":"footer principal","inactive":false,"ancestors":{"default":[],"footer":["/"],"footer-colombia":["/"],"footer-mexico":["/"],"footer-espana":["/"],"footer-usa":["/"]},"parent":{"default":"/","footer":"/","footer-colombia":"/","footer-mexico":"/","footer-espana":"/","footer-usa":"/"},"detail":{"description":null,"masthead_title":null,"title":null},"style":{"color_accent":null,"color_background":null},"node_type":"section","order":{"footer":1001,"footer-colombia":1001,"footer-mexico":1001,"footer-espana":1001,"footer-usa":1001},"children":[{"_id":"link-NJKPNM2BV5HHLJPAHG2OBUSYLE","_website":"el-cronista","display_name":"Apertura","url":"/apertura/","parent":{"footer":"/footer","webapp-sidebar":"/"},"order":{"footer":2001,"webapp-sidebar":1006},"node_type":"link","children":[]},{"_id":"link-6DP7NUZXE5HDDJBUSXFKBIMB7A","_website":"el-cronista","display_name":"Eventos Corporativos","url":"/eventos/","parent":{"footer":"/footer"},"order":{"footer":2001},"node_type":"link","children":[]},{"_id":"link-JJWQ42T4Z5EFTDZ5HGOQ66QRZI","_website":"el-cronista","display_name":"Brand Strategy","url":"/brand-strategy/","parent":{"footer":"/footer"},"order":{"footer":2003},"node_type":"link","children":[]},{"_id":"link-HEXEJFYOO5BHJMDBEOT3AGHN3Y","_website":"el-cronista","display_name":"Podcast","url":"/podcast/","parent":{"footer":"/footer"},"order":{"footer":2004},"node_type":"link","children":[]},{"_id":"link-JUONPRV7CRAPDGQMXU5QTKHTEI","_website":"el-cronista","display_name":"InfoTechnology","url":"/infotechnology/","parent":{"footer":"/footer"},"order":{"footer":2005},"node_type":"link","children":[]}]},{"_id":"/sub-footer-1","_website":"el-cronista","name":"sub footer 1","inactive":false,"ancestors":{"default":[],"footer":["/"],"footer-colombia":["/"],"footer-mexico":["/"],"footer-espana":["/"],"footer-usa":["/"]},"parent":{"default":"/","footer":"/","footer-colombia":"/","footer-mexico":"/","footer-espana":"/","footer-usa":"/"},"detail":{"description":null,"masthead_title":null,"title":null},"style":{"color_accent":null,"color_background":null},"node_type":"section","order":{"footer":1002,"footer-colombia":1002,"footer-mexico":1002,"footer-espana":1002,"footer-usa":1002},"children":[{"_id":"link-RAOTEMPU6ZFK3IV4XDPNXQP6RA","_website":"el-cronista","display_name":"Contacto","url":"https://elcronista.tfaforms.net/5","parent":{"footer":"/sub-footer-1"},"order":{"footer":2001},"node_type":"link","children":[]},{"_id":"link-QU25TPL6O5AD5CFWKIPRGHFXFQ","_website":"el-cronista","display_name":"Canales de WhatsApp","url":"/institucionales/canales-whatsapp/","parent":{"footer":"/sub-footer-1"},"order":{"footer":2001},"node_type":"link","children":[]},{"_id":"link-3SRLSRSRERARTOMKILSXPZTLBQ","_website":"el-cronista","display_name":"Suscribite","url":"/suscripciones/","parent":{"footer":"/sub-footer-1"},"order":{"footer":2002},"node_type":"link","children":[]},{"_id":"link-N76GQWLOW5DUDHFFXJLBTJJW2E","_website":"el-cronista","display_name":"Quiénes Somos","url":"/institucionales/quienes-somos/","parent":{"footer":"/sub-footer-1"},"order":{"footer":2003},"node_type":"link","children":[]},{"_id":"link-674GBFXO4FDP7CZV2HOCWSV7LM","_website":"el-cronista","display_name":"Portal de Proveedores","url":"https://www.cobranzas.com/v2/login.asp?client_code=ECR","parent":{"footer":"/sub-footer-1"},"order":{"footer":2004},"node_type":"link","children":[]},{"_id":"link-3ATDESMRNRESRKA5URKXJILECY","_website":"el-cronista","display_name":"Trabajá con nosotros","url":"https://cronista.hiringroom.com/jobs","parent":{"footer":"/sub-footer-1"},"order":{"footer":2005},"node_type":"link","children":[]}]},{"_id":"/sub-footer-2","_website":"el-cronista","name":"sub footer 2","inactive":false,"ancestors":{"default":[],"footer":["/"],"footer-colombia":["/"],"footer-mexico":["/"],"footer-espana":["/"],"footer-usa":["/"]},"parent":{"default":"/","footer":"/","footer-colombia":"/","footer-mexico":"/","footer-espana":"/","footer-usa":"/"},"detail":{"description":null,"masthead_title":null,"title":null},"style":{"color_accent":null,"color_background":null},"node_type":"section","order":{"footer":1003,"footer-colombia":1003,"footer-mexico":1003,"footer-espana":1003,"footer-usa":1003},"children":[{"_id":"link-IYSJWDOREFFDVDRJ3FRBNF7V3Y","_website":"el-cronista","display_name":"Términos y condiciones","url":"/institucional/terminos-y-condiciones/","parent":{"footer":"/sub-footer-2"},"order":{"footer":2001},"node_type":"link","children":[]},{"_id":"link-BSCSA27QORGPLFETZUG3WT6UMA","_website":"el-cronista","display_name":"Privacidad","url":"/institucional/politicas-de-privacidad/","parent":{"footer":"/sub-footer-2"},"order":{"footer":2001},"node_type":"link","children":[]},{"_id":"link-6WKWLG2YPJBZJJHFVACQ4PSZDE","_website":"el-cronista","display_name":"Consentimiento","url":"https://www.cronista.com/#","parent":{"footer":"/sub-footer-2"},"order":{"footer":2002},"node_type":"link","children":[]}]}]},"expires":1775381641450,"lastModified":1775381341359}}};Fusion.layout="leaders-vision";Fusion.metas={"chunk-style":{"value":"leaders_vision","html":true}};Fusion.outputType="default";Fusion.template="template/t7SWBC24eQsFld3v";Fusion.tree={"collection":"layouts","type":"leaders-vision","props":{"collection":"layouts","type":"leaders-vision","id":"leaders-vision","childProps":[{"collection":"sections","id":0},{"collection":"sections","id":1},{"collection":"sections","id":2},{"collection":"sections","id":3}]},"children":[{"collection":"sections","props":{"collection":"sections","id":0},"children":[{"collection":"features","type":"el-cronista/leaders-vision-masthead","props":{"collection":"features","type":"el-cronista/leaders-vision-masthead","id":"f0fU6iJrjbod8Uu","contentConfig":{"contentService":"","contentConfigValues":{},"inherit":true},"customFields":{"hideBlock":false,"secondaryText":"Visión de los Líderes","secondaryLink":"/vision-de-los-lideres"},"displayProperties":{},"localEdits":{},"variants":{}}},{"collection":"features","type":"el-cronista/menu-mobile","props":{"collection":"features","type":"el-cronista/menu-mobile","id":"f0fKxBd1WhgXxY","contentConfig":{"contentService":"","contentConfigValues":{},"inherit":true},"customFields":{"navigationCountry":"Argentina"},"displayProperties":{},"localEdits":{},"variants":{}}}]},{"collection":"sections","props":{"collection":"sections","id":1},"children":[]},{"collection":"sections","props":{"collection":"sections","id":2},"children":[{"collection":"features","type":"el-cronista/leaders-vision-company-profile","props":{"collection":"features","type":"el-cronista/leaders-vision-company-profile","id":"f0fo9gsCjbod8XY","contentConfig":{"contentService":"","contentConfigValues":{},"inherit":true},"customFields":{"htmlForm":""},"displayProperties":{},"localEdits":{},"variants":{}}}]},{"collection":"sections","props":{"collection":"sections","id":3},"children":[{"collection":"features","type":"el-cronista/footer","props":{"collection":"features","type":"el-cronista/footer","id":"f0fnEeCEjbod86o","contentConfig":{"contentService":"","contentConfigValues":{},"inherit":true},"customFields":{"navigationCountry":"Argentina"},"displayProperties":{},"localEdits":{},"variants":{}}}]}]};Fusion.spa=false;Fusion.spaEnabled=false;</script><script> function getCookie(name) { return document.cookie .split("; ") .find(row => row.startsWith(name + "=")) ?.split("=")[1] || null; } let cookieSFID = getCookie("crsfid"); let chatReady = false; window.addEventListener("onEmbeddedMessagingReady", () => { console.log("Chat de Agentforce listo…"); chatReady = true; if (cookieSFID) { console.log("Enviando SalesforceId desde cookie:", cookieSFID); embeddedservice_bootstrap.prechatAPI.setHiddenPrechatFields({ "SalesforceId": cookieSFID }); } else { console.log("No existe cookie 'crsfid'. Chat iniciará en modo anónimo."); } }); function initEmbeddedMessaging() { try { embeddedservice_bootstrap.settings.language = 'es'; embeddedservice_bootstrap.settings.chatButtonPosition = "15%,20px"; embeddedservice_bootstrap.init( "00DHp000002KUim", "Croni", "https://cronista.my.site.com/ESWCroni1762198675327", { scrt2URL: "https://cronista.my.salesforce-scrt.com" } ); } catch (err) { console.error('Error loading Embedded Messaging: ', err); } } // Load the bootstrap script var script = document.createElement('script'); script.src = "https://cronista.my.site.com/ESWCroni1762198675327/assets/js/bootstrap.min.js"; script.onload = initEmbeddedMessaging; document.body.appendChild(script); </script><script> window.addEventListener('load', function() { var s = document.createElement('script'); s.type = 'text/javascript'; s.src = '//cdn.evgnet.com/beacon/elcronista/cronista_production/scripts/evergage.min.js'; s.defer = true; document.head.appendChild(s); }); </script><noscript data-integration="comscore"><img alt="comscore" src="https://sb.scorecardresearch.com/p?c1=2&c2=6906413&cv=4.4.0&cj=1"/></noscript></body></html>